Although an Increasing number of people choose to purchase items online with their credit cards, there are still people who opt to not do so due to the danger involved in these transactions. Some of the questions they ask are whether their sensitive financial and personal information will stay secure and whether they’re transacting with a reliable merchant.
These can be quite challenging to establish, especially if your e-commerce site is quite new and with only a few feedbacks from the customers. So, how can create confidence with your customers? You have to guarantee them that you can take care of their payments safely. How can you do so? There are several tips to guide you, so read on.
Tip 1: Have a Secure Site.
No matter how secure your payment gateway is, you will find a critical backlash from the customers in case your site becomes endangered. It is possible to avoid this from happening by deciding on a secure platform for your e-commerce website. If that’s the circumstance, we strongly advise that you select an open source e-commerce platform, since, you are going to get consistent security updates which will help safeguard your site from hackers that are going to want to take down our site.
Tip 2: Get the Facility to Accept Payments Securely.
Your website needs a facility to accept payments. If you are managing only small transactions with a couple of clients, a merchant account will be ideal for you. It will allow you to accept different types of electronic payments like credit cards, electronic checks and other payments created by Andrew Phillips Cliq. However, if you are also likely to handle shipping of a massive quantity of orders, then you will have to get a payment gateway. Whatever merchant accounts and payment gateway you choose, ensure that it has already built a reputation for reliable security. This is essential as you need something which will secure your clients’ sensitive data, such as their sending addresses, credit card numbers, and their names too.
Hint 3: Provide Other Payment Options.
Handling credit card details may be a tricky job. Additionally, it means a great deal of obligation for you because you’re the site owner. Good thing there are several other payment choices which don’t require customers to supply their credit card details. One such alternative is PayPal. All they need to do is input their account’s e-mail address and authorize the trade. The only problem with this kind of choice is that they come with hefty transaction fees that could hurt your profits.
You can build trust with clients online just like you do in the real world by making them feel safe when they’re purchasing from you. And you can do so on your e-commerce website by offering them with safe and protected choices by which they may close transactions with you.